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Poynter Online – New York Times' Policy on Facebook and Other Social Networking Sites February 27, 2009

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NYT takes a cautious line on the potential risks:

"Be careful not to write anything on a blog or a personal Web page that you could not write in The Times — don't editorialize, for instance, if you work for the News Department.

Anything you post online can and might be publicly disseminated, and can be twisted to be used against you by those who wish you or The Times ill — whether it's text, photographs, or video. That includes things you recommend on TimesPeople or articles you post to Facebook and Digg, content you share with friends on MySpace, and articles you recommend through TimesPeople. It can also include things posted by outside parties to your Facebook page, so keep an eye on what appears there.

Just remember that we are always under scrutiny by magnifying glass and that the possibilities of digital distortion are virtually unlimited, so always ask yourself, could this be deliberately misconstrued or misunderstood by somebody who wants to make me look bad?"

Read more here [link]

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Technology Review: Blogs: Jason Pontin's blog: Authenticity in the Age of Its Technological Reproducibility October 9, 2008

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The Editor-in-Chief of Technology Review ponders his professional persona as presented through his use of social media (introducing two contributions on this theme):

"Social-media Jason Pontin, in short, is a function of my business life. I know that this identity is inauthentic, because there is so much about which I do not post or blog. Do other habitual users of social media, whose social identities are as carefully constructed to attract attention, but who blog and post about everything (and thus feel no alienation), not know that those identities are inauthentic?"

Read more here [link]

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